It would be nice if a magic bullet existed for marketing your photography or video business. On the other hand, maybe you have found something that is working well for you. But keep in mind that what is working today may not work tomorrow: I definitely wouldn't rely on one single resource for long term,…
Read morePro Photography Tip: Understand Light – Rise Above The Clutter!
Before I dive in, you may think the lighting setup above (stock photo) would cost you thousands of dollars. Although it could with a brand like Profoto which I love, it is possible to get 4 good light stands, 4 strobe heads, 4 triggers (to fire the strobes) and 4 modifiers (soft boxes and strip…
Read moreMy Take On Avoidable Challenges In Professional Photography
This is my take on some of the things that Skip Cohen wrote in 14 Avoidable Challenges in Professional Photography. I've pulled out 11 ( bundled two of them ) of the 14 points from the blog post that I noted at the top of this blog post. I'm going to write my own words…
Read moreFull Time – Make My Living – General Pricing Thoughts For Professional Photographers
It has been a while since I have written a blog post about pricing. This blog post is not for staff photographers that earn an hourly wage or salary by working for a company or other photographer. This blog post is also not for the part-time, wannabe, weekend warriors that love tainting this industry with…
Read moreWill I Upgrade From The Canon 5D Mark III To The Canon 5D Mark IV
Canon 5D Mark IV - Image from Canon USA The Canon 5D Mark III came out in 2012. Although I was hoping for the release of the Canon 5D Mark IV in 2015, it was finally announced in late August 2016 that it would be officially available on September 8th, 2016. Have I pre-ordered the…
Read moreFull Time Professional Photographers And Videographers Must Have Backup Gear
Any full time professional should have backup gear. However, that doesn't mean that it always has to be owned by the photographer or videographer. It could be rented. My latest $400 plus purchase is pictured to the left. It's the Profoto Air Remote TTL for Canon cameras. Yes, I have one. Yes, I can trigger…
Read more4 Out Of 5 Photographers Don’t Get It – Make The Call – It Could Be Worth $1,700
Although I'm not going to mention the lead service that a lot of photographers use and get frustrated with, many photographers reading this will know which service I'm referring to. Trust me, I have my frustrating moments with the platform. The following is a true story that all happened over the last several days: A…
Read moreIs Your Photography And/Or Video Business Scalable Or Limited By Just You?
One of the definitions of scalable is to be able to be changed in size. Assuming that you want to grow your business in size and not get smaller, you are limited by being a solopreneur. In other words, there is only so much growth you can have by doing all the work yourself like…
Read moreLighting Technique And Camera Settings For Dramatic Studio Headshot
I'll give you the details in a moment of how the headshot above was taken, but first, here's a list of the gear that was used. Canon 5D Mark III Canon 70-200mm F/2.8 Lens Dark Gray Seamless 9ft Wide Paper Background Profoto B2 With One Head Profoto OCF Silver Beauty Dish Profoto Air TTL Trigger…
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